Pilot Life
Led product design from day one, taking Pilot Life from concept to launch, and beyond.
Pilot Adventures · Aviation · Mobile App
Founding Product Designer
Overview
Pilot Life is like Strava for pilots — tracking flights and turning aviation experiences into stories worth sharing.
Challenge
Pilots were too busy to remember flight tracking.
The app needed a way to log flights automatically, without breaking their flow.
Design
Insights
Pilots installed the app at home, but forgot to activate tracking at the hangar.
In-flight, their focus was on safety — not tapping.
Calls
Build habits, simplify choices, nudge actions, and reveal complexity when users are ready.
Solution
Designed an auto-tracking feature that fit naturally into pilots' routines with minimal effort.
Clear onboarding and smart nudges kept pilots engaged and active in the community.
Outcome
56%
Auto-Tracking Adoption
+49%
User Retention
Automation is key
Nudge, don’t push
Involvement
Product Strategy
User Research
User Testing
Data Analysis
UX Writing
UX Design
UI Design
Motion Design